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This web site bumn-news.com states the following, "5 Crazy Ways Social Media Is Changing Your Brain Right Now." Our analyzers noticed that the webpage also said " Your brain may never be the same! Watch our QA http youtu." The Website also said "bethYzq0TEwbs Send us stuff! ASAPSCIENCE INC. BOX 93, Toronto P, TORONTO, ON, M5S2S6 Subs. Mini Arc Furnace Arc Reactor Technology In Real Life. A makeshift arc reaction chamber. Small enough to sit on the desktop, but powerful enough to melt steel, in under 2 minutes. Subscribe for new videos every 5 days! Http ww." The website's header had brain as the most important optimized keyword. It is followed by changing, crazy, and media which isn't as highly ranked as brain. The next words bumn-news.com used was right. social was included but will not be seen by web engines.